Assessing the Success of "Force Friday" - Retail Advisors Network

Assessing the Success of "Force Friday"

starwars.pngSince the Star Wars merchandising release day, dubbed ‘Force Friday’, Bruce Winder, Partner, Retail Advisors Network has been making his way through retailers to see whether the marketing blitz is meeting the enormous expectations set ahead of the December release of ‘The Force Awakens.’

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